You've outgrown a spreadsheet
The off-the-shelf SaaS in your industry doesn't do what you need. Or it does — at six times the price, with twelve features you'll never use.
Tailored Software · Fixed-fee builds
Your workflow is custom. Your software should be too.
We build bespoke operational software for UK businesses — usually in 4 to 6 weeks, for the cost of one new hire. Fixed-fee, fixed-scope, with the founder on every call.
Who this is for
Your workflow exists nowhere else
Niche compliance, a weird measurement, an unusual calculation. The shape of your business doesn't fit a generic platform.
You want software that fits your business
Not the other way around. You're done bending your operation to fit somebody else's product roadmap.
How we work
Four phases. You see progress every week. No "we'll show you at the end" — that's how agencies hide problems.
1
Discovery call · 15 minutes · Free
We figure out together whether this is a good fit. If a SaaS already does it, we'll say so — we'd rather you find that out from us than three months in.
We figure out together whether this is a good fit. If a SaaS already does it, we'll say so — we'd rather you find that out from us than three months in.
2
Blueprint document · 1 week
We send you a written scope: what we'd build, in what stack, for what price. Fixed-fee, no surprises later. You read it, push back, and either sign or we part on good terms.
We send you a written scope: what we'd build, in what stack, for what price. Fixed-fee, no surprises later. You read it, push back, and either sign or we part on good terms.
3
Build & test · 4-6 weeks
We ship weekly. You see real progress every Friday. Ship-or-iterate calls together, never "we'll be ready next month."
We ship weekly. You see real progress every Friday. Ship-or-iterate calls together, never "we'll be ready next month."
4
Launch & support · Ongoing if you want it
Your software ships. Full source code transfers to you. £500-2,000/mo maintenance retainer if you want ongoing care.
Your software ships. Full source code transfers to you. £500-2,000/mo maintenance retainer if you want ongoing care.
Pricing
Three tiered packages. Most projects land in Full Build. All prices are total project — no hidden retainers, no scope-creep traps.
Quick Build
£8,000 – £15,000
A specific workflow, replaced.
- 2-3 weeks of build
- One main user role / one core workflow
- Mobile-friendly web app
- Stripe-powered payments if relevant
- 30 days post-launch support included
Best fit: replacing a single spreadsheet + WhatsApp combo — a booking flow, a record-keeping tool, an internal calculator.
Book a Quick Build callMost popular
Full Build
£15,000 – £25,000
A complete operational system.
- 4-6 weeks of build
- Multiple user roles (owner / staff / customer-facing)
- Mobile-friendly web app
- Stripe payments + invoicing
- 1-2 integrations (accounting, calendar, comms)
- 60 days post-launch support included
Best fit: the spreadsheet patchwork has grown to 5+ tools and you want one system that ties them together.
Book a Full Build callCustom Build
£25,000+
Enterprise-scale, bespoke.
- 8+ weeks of build, phased delivery
- Multi-tenant or multi-location architecture
- Complex integration set
- Custom reporting + analytics
- 90 days post-launch support included
- Optional white-label or co-brand
Best fit: replacing a department, not a workflow. Or replacing a current vendor whose product no longer fits.
Book a Custom Build callPayment structure
50 / 25 / 25
All tiers, same shape. We invoice in three parts, with milestones we agree together in the Blueprint document — so nobody is paying for something they haven't seen.
1
50% on signing
After you've read and approved the Blueprint document. This locks in the build window and gets us building.
After you've read and approved the Blueprint document. This locks in the build window and gets us building.
2
25% at mid-build milestone
A specific, written deliverable from the Blueprint. You see it working before you pay this tranche.
A specific, written deliverable from the Blueprint. You see it working before you pay this tranche.
3
25% on launch
After the system is live in your hands and you've signed off. Full source code transfers at this point.
After the system is live in your hands and you've signed off. Full source code transfers at this point.
Add-ons
If your scope needs something extra mid-flight, we price it up front in the Blueprint. Typical ranges:
Extra integration
Each additional third-party integration beyond the included 1-2.
£2,000 – £5,000 per integration, scoped in the Blueprint.
Extra user role
An additional permissions/workflow tier beyond what's in the base tier.
£1,500 – £3,000 per role.
Extra training session
Live walkthrough for additional team members, recorded for reference.
£750 per session.
Ongoing support
Optional. Most clients take Growth in year one and re-evaluate at the anniversary. You can drop or upgrade at any month-end.
Essentials
£500/mo
- Bug fixes
- Security patches
- Uptime monitoring
- 2 working-day response
Growth
£1,200/mo
- Everything in Essentials
- Small features each month
- Monthly check-in call
- 1 working-day response
Partnership
£2,000/mo
- Everything in Growth
- Priority response (4 working hours)
- Quarterly roadmap review
- Founder-level access
Why we can price this way
AI-assisted development with Claude Code lets us ship in weeks where a traditional agency would take months. No senior-developer day rates. No project-manager overhead. We're a small, accountable team — usually you talk to the founder directly. The price reflects the speed and the lack of agency layers, not a shortcut on quality.
FAQ
The questions we hear most
?
How is this different from hiring an agency?
No hourly rates, no scope creep. Fixed fee, fixed scope agreed in writing up front. If we run over, that's our problem.
No hourly rates, no scope creep. Fixed fee, fixed scope agreed in writing up front. If we run over, that's our problem.
?
What stacks do you build in?
Next.js + Supabase + Vercel for most projects. FastAPI + React + Postgres when that's a better fit. We pick what fits the workflow, not the other way round.
Next.js + Supabase + Vercel for most projects. FastAPI + React + Postgres when that's a better fit. We pick what fits the workflow, not the other way round.
?
Do we own the code?
Yes — full source code transfer on launch, no licensing strings, no vendor lock-in.
Yes — full source code transfer on launch, no licensing strings, no vendor lock-in.
?
What if we need changes later?
Pick an ongoing support tier (£500-£2K/mo) or scope a fixed-fee Phase 2 when you're ready.
Pick an ongoing support tier (£500-£2K/mo) or scope a fixed-fee Phase 2 when you're ready.
?
How do you keep prices this low?
AI-assisted development + small accountable team + clear scope up front. No agency overhead. No army of juniors billing hours.
AI-assisted development + small accountable team + clear scope up front. No agency overhead. No army of juniors billing hours.
?
Do you take equity?
No — fee-only. We've found that keeps incentives clean for both sides.
No — fee-only. We've found that keeps incentives clean for both sides.
Tell us about your workflow. We'll tell you honestly if we can build it.
15-minute call. No obligation. If we're the wrong fit, we'll say so.
Book a call